How to Overcome Personal Barriers, Build Resilience, and Live a Flourishing Life.
Wednesday, April 29, 2009
Radio Ads - Tip 3
Identify sound effects. Since radio listeners can't "see" the action, and since many sounds are similar, be sure you set up the scene properly with narration or dialogue. If you're selling kayaks, you don't want the flowing river sounding like water running in a toilet bowl!